● AIDMA's Law Roland Hall (see)
Nowadays, it is becoming AISAS. It is recommended that you incorporate paper media as one of the parts of the print advertising strategy that carefully looks at the way of advertising in each era from the way of printed matter of mass advertising in the old days into your strategy.
Printed matter production flow
1,Inquiries about printed matter from customersCustomers will be asked to "phone," "fax," "email," or "visit" and make "inquiries." (Please feel free to contact us for free consultation.)
2,Contact us backOur sales staff will contact you shortly.
3,We will listen to your requests and opinions regarding the printed matter we produce.We will also ask you about "confirmation of the current printed matter", "purpose of print production", "use", "print image", etc. necessary for production.
4,QuoteWe will prepare and submit a quotation based on the contents of your inquiry.
5,Orders and contractsIf you approve, you will be asked to formally order printing.After ordering, you will be asked to prepare the printed manuscript.
Also, at this time, a rough price will be decided.
6,Creation and proofreadingOur designer will print and submit the proof.* Proofreading means checking that the created block copy is correct.
7,Drafting and printingAfter school, we will do plate making work, printing, and finishing. The design becomes the product.
8,DeliveryWe will deliver the finished printed matter to our customers.
Pamphlets, leaflets, posters, business cards, labels, envelopes, direct mail, T-shirts
Estimated price of printed matter
Pamphlet printing example
A4, 8 pages, 1000 copies, CMYK color, coated paper 135Kg
Leaflet printing example
A4,Traditional Chinese bookbinding, 1000 copies, CMYK color, matte paper 95Kg
Example of printed matter of one-color leafletA4,One side, 400 copies, color black only, coated paper 75 kg